Qatar's new Business Events brand
Following the unveiling of the Qatar Destination Brand at the World Travel Market in London, Qatar Tourism Authority has launched the initial sub-brand: Qatar Business Events.
The brand was unveiled at IBTM World, the most highly attended global meetings, incentives, conferences and events expo specific to business trade, held annually in Barcelona.
The brand aims to consolidate the image and promotional efforts of stakeholders in Qatar’s business events sector, and will be supported by visuals highlighting the extraordinary Art of Business offerings in Qatar focusing on the world-class facilities and attractions that underpin Qatar as a leading choice for business events.
